Journal

Which direction for WAI

Setting a course for your organisation or business is always a good idea. It’s even more critical when what you do is complex and touches a broad base of stakeholders like WAI Wanaka does. Finding the right direction pointed WAI Wanaka in the direction of their very own North Star.

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Time to examine your core

Even when times are good, it’s hard to stay the course, or “stick to your knitting”. So how on earth do you respond when there's both a pandemic and looming recession at hand? First step, examine your core.

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But my website *is* mobile ready!

Our site is mobile ready. You can look at it on a mobile and it looks ok. Most websites are like that. Ready to look good on a mobile or tablet. But not all mobile ready websites are equal. Before you can even consider the readiness of your website for mobile, it’s probably a good idea to consider how, when and where people use your website.

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Art form: Alice Hearld Jewellery

At the heart of herald diamond couture is an artist. This simple, unique idea became the driving force for all communications, informing content and expressing her niche.

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Friendly financier: Hurley Mortgages

A mortgage broker that's good at planning. No biggie. One that plans so he can spend more time being friendly. Biggie!

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